I am way overdue in sharing the big wins from our annual meeting. One of the most well-received things I have ever done at a meeting was this year's onsite program. We called it a learning guide. We slimmed it down, page-wise (to reduce waste), cut out speaker bios, spiral-bound it, added in note-taking areas for each timeslot and, best of all, put the schedule-at-a-glance on the back cover. Over and over, attendees remarked to me and our staff about how much they loved the new piece. I've even had two attendees email me post-conference lamenting their loss of the "workbook" on their way home.
When was the last time someone actually noticed a publication you did?
Interested in seeing it? I provided it to ASAE's Knowledge Center as a resource. Search NACHRI from their Web site. It's the top result.
10.24.2007
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